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FOCUS CONFERENCE

Applications are starting
11/18/2020
from 12:00

PROGRAMME
right APPLICATION WELCOME! ONLINE 25th and 26th of November 2020
6th edition
Closer to people

Focus conference live

Welcome to the official website of the FOCUS conference on innovation and communication in public administration and public companies.


Constant transformation, technological progress and digitalization in accordance with the directives of the European Union are changing public administration and public companies that are a service to citizens to be more efficient towards them and all other target audiences. The key to efficiency lies in communication. That’s why Apriori World, a public relations agency, founded the FOCUS Conference on Innovation and Communication in Public Administration and Public Companies.

Under the motto “Closer to the people”, the FOCUS conference brings together experts dealing with communication management processes in public administration and public companies. It encourages through lectures and discussions the importance of transparent communication in this sector.

Today, the FOCUS conference is the leader in Southeast Europe in terms of its content. Sometimes citizens perceive only the end result, and do not know that, in addition to ideas, individuals and teams are needed that create added value for the purpose of better service. The key to that service is communication. Public relations in public administration sometimes play a challenging role. That is why it is important to exchange experiences and knowledge through the FOCUS conference. Our mission is to connect, educate, encourage, evaluate professionals employed in public sector public relations.

Registration

    :

    ONLINE CONFERENCE PROGRAM

    25th and 26th of November 2020 from 9:30h to 13:30h CET

    • WEDNESDAY, 25th, 2020
    09:30

     Opening ceremony

    Danijel Koletić, President

    Apriori-Institute for Integrated-Inclusive Communications Southeast Europe

    Holger Haibach

    Director of the Konrad Adenauer Foundation Office for Croatia and Slovenia

    09:40-09:55

    Lecture: Communication in political foundations

    Holger Haibach

    Director of the Konrad Adenauer Foundation Office for Croatia and Slovenia

    09:55-10:10

    Lecture: Ten key points of the transformation of counties in the function of citizens

    Goran Pauk

    President of the Croatian Association of Counties

    10:10-10:25

    Lecture: Elections in the Age of the Coronavirus Pandemic

    Violeta Cvetkovska

    PR manager in the municipality of Karpoš 

    10:25-10:40

    Lecture: EU Citizen dialogue in the EU’s regions and cities

    Christian Spahr

    Secretary General of the Assembly of European Regions; former spokesman for the President of the European Commission; former head of the Southeast Europe Media Program Office of the Konrad Adenauer

    10:40-11:00

    Lecture: 7 key communication challenges of the city of Labin

    Nino Bažon

    Information Advisor, Administrative Department for the Affairs of the Mayor, City Council and General Affairs of the City of Labin

    11:00-11:15

    Lecture: Key communication strategies of the European Union

    Tina Zournatzi

    Director of the Strategic Communications Department at the European Commission

    11:15-11:30

    Lecture: What did Croatia do during its presidency of the European Union?

    Krešo Glavač

    Head of the Public Relations Department of the Ministry of Foreign and European Affairs

    11:30-11:45

    Lecture: Transparent education of local government

    Jovana Važić

    Head of the Communication and Coordination Department of the National Academy of Public Administration of the Republic of Serbia

    11:45-12:45

    Lecture: Strategic directions of public administration communication of the Republic of Slovenia

    Boštjan Koritnik

    Minister of Public Administration of the Republic of Slovenia

    12:45-13:00

    Panel: The media perspective of public administration communication messages

    Moderator: Dražen Dretar

    Head of the Administrative Department for the Affairs of the Mayor and the City Council of the City of Varaždin

    Jadranka Rabrenović

    journalist in the daily newspaper and portal Pobjeda

    Robert Čoban

    President of Color Press Group and Director of Color Media Communications

    Aida Hadžimusić

    journalist  in Al Jazzera Balkans

    Boris Vlašić

    Journalist of Jutarnji list

    13:00

    Official end of the first day of the conference

    • Thursday, 26th of November
    09:30-09:40

    Greetings

    Danijel Koletić, predsjednik

    Apriori-Institute for Integrated-Inclusive Communications Southeast Europe

    Holger Haibach

    Director of the Konrad Adenauer Foundation Office for Croatia and Slovenia

    09:40-09:55

    Lecture: Communication at the local level – examples and experiences from Germany

    Jürgen Banzer

    Vice-president of the CDU Representatives’ Club in the provincial parliament of the German federal state of Hessen

    09:55-10:10

    Lecture: 7 key messages on the importance of transparent communication in the field of public relations

    Nevenko Herceg

    Prime Minister of the Herzegovina-Neretva County / Canton

    10:10-10:25

    Lecture: The vision that positioned the city of Žalec

    Janko Kos

    Mayor of the City of Žalec, Republic of Slovenia

    10:25-10:40

    Lecture: The Government of the Republic of Slovenia and crucial services for the citizens

    Tadej Gabrijel

    Secretary in the Department for Information Society and Information of the Ministry of Administration of the Republic of Slovenia

    10:40-11:00

    Lecture: Digital communication of the City of Crikvenica

    Ivona Matošić Gašparović

    Deputy Mayor of the City of Crikvenica

    11:00-11:15

    Lecture: Key communication strategies of the European Union

    Vincenzo Le Voci

    Secretary General of the Venice Club

    11:15-11:30

    Lecture: 5 key points of transparency in communication

    Erik den Hoedt

    Director of the Public Communications and Information Service of the  Government of the Netherlands

    11:30-11:45

    Lecture: External and internal communication in public administration

    Jelena Hrgović Tomaš

    Deputy Mayor of the City of Split

    11:45-12:45

    Panel: Characteristics and Challenges of Communication in Political and Public Institutions

    Moderator

    Holger Haibach

    Director of the Konrad Adenauer Foundation Office for Croatia and Slovenia

    Participants 

    Melita Pavlek

    Secretary General of the Croatian Association of Counties

    Almedina Porča

    Assistant Mayor for Public Relations and Information System of the Municipality of Stari Grad

    Jelena Parezanović

    Ministry of State Administration and Local Self-Government of the Republic of Serbia – Department for Cooperation with the Media; special adviser to the Minister

    Vesna Škare Ožbolt

    Former Minister of Justice of the Republic of Croatia

    13:00

    Closing remarks and closing of the conference


    News

    Latest informations about the Focus conference

    • 12. November 2020.

    IPRA

    • 12. November 2020.

    Online Focus conference

    • 12. November 2020.

    KONRAD ADENAUER STIFTUNG

    Organizers

    They provide support

    Supports

    Contacts:

    +385 (1) 3099 526

    +385 (1) 3010 292

    +385 (1) 5620 523

    Focus conference